Using the latest solutions in Healthcare Information Technology

Integration solutions, prioritization, and roadmapping

HIT Advisory and Implementation Services to Achieve Your Business and Clinical Objectives

Enabling providers, payors and communities to sharpen their vision of healthcare and HIT initiatives

Transforming health systems to improve outcomes and performance

Trusted, expert consultants with a focus on our clients’ best strategic interests and success. Vision, innovative thinking and collaborative relationships drive the SI philosophy.

Strategic solutions with innovative approaches to technology

Strategic Interests (SI) offers advisory and implementation services to help healthcare stakeholders collaborate, improve care and enhance financial performance.

Strategic Interests

Solid experience in a rapidly changing environment

Your organization can leverage SI’s expertise in changing healthcare models and the strategies and technology required for success.

Custom tailored and cost efficient

Avoid high-priced consulting organizations. SI has consultants with the expertise, capabilities and deep networks who can be deployed in flexible, blended teams that help reduce internal hiring costs and long-term staffing commitments.

Our Services



Vision, Assessment, Framework and Roadmapping. Enabling providers, payors and communities to sharpen their vision of healthcare and the HIT initiatives that will improve performance and outcomes. Our client range includes health systems, health plans, state HIEs, practices, and public health initiatives (e.g., DSRIP).



We leverage and design innovative solutions and technology such as health information exchanges (HIE), EHRs, and image exchanges (PACS) along with the latest business intelligence tools to improve systems, operations and organizations.



We execute programs, processes and projects with effective change management to drive improvements in operations and population health. Through delivery and integration of applications, we ensure technology meets business and clinical requirements.

Common Challenges We Solve For Our Clients

Population Health Strategies
Public and Private HIE Integration
Clinical Interoperability Architecture and Approach
Enabling Accountable Care Organizations (ACOs) and DSRIP
Imaging Solutions for Radiology and Specialties (VNA, Image Exchange)
Grant Management and Writing to Fund Strategic Initiatives
Revenue Cycle Management Improvement
Quality of Care Reporting
Business Intelligence
EHR Planning and Selection

Strategic Interests Capabilities

Market attack plans to​ define comprehensive strategy & tactics to penetrate specific segments (type of provider, clinical area, etc.)
Define criteria, engage customers, define, deploy, and evaluate pilots leading to account and sector success​
​Define channel approach, and identify valuable horizontal and vertical specific channel partners
Engage and manage channel partners to drive sales
​Assess market and offerings strengths/vulnerability, approach to position
Meet customer needs with replicable applications that support segment-specific strategy
​Support effort to modify marketing materials to reflect winning positioning
​Review and modify sales process, demos, presentations, train reps & support sales calls
​Attend trade shows and represent client
​Help define, deliver, integrate and train users, change management
Cerner, Epic, Allscripts, Pop Health Solutions, and others
​Document success stories so they can be replicated
Develop business plans to enable funding and strategic success
Integration, understanding and application of information technology in healthcare settings
SI works with payers, providers and NGOs with advisory and implementation services from business, technical and clinical consultants helping stakeholders collaborate on complex initiatives to improve care and enhance financial performance

Selected clients and engagements

Strategic Interests is trusted by leaders in the healthcare industry.

Click our clients’ logos to see how we’ve helped them.


Prominent organizations within the healthcare industry have entrusted Strategic Interests to set their vision and execute critical programs and methodologies.

SI helps RRH develop and execute strategies to deploy innovative technologies that yield breakthrough improvements in the cost and quality of care. Their insight, professionalism, and collaborative style help us define initiatives, evaluate technical options, and establish governance to successfully buy and build solutions. Their understanding of the challenges introducing technologies into clinical workflows help ensure that relevant workflows leverage the technology.

John Glynn
Rochester Regional Health

Strategic Interest’s methodology, experience and diligence yielded an insightful report that helped NYeC understand the current state of image exchange in New York and around the nation. Their thorough analysis including well-developed use cases, deep analysis of the vendor market and recommendations helped form a strategy to help New York State’s RHIOs and other stakeholders attain business and clinical objectives through Image Exchange.

Elise Kohl-Grant
Manager of Statewide Services
New York eHealth Collaborative

SI has helped Flagler Hospital and the First Coast Health Alliance develop and deploy a private health information exchange (HIE) for the ACO. SI performed an assessment and prioritization of community-based physician practices and identified process changes required to ensure high quality of data within the HIE. SI is currently managing analysis, design, and clinical deployment to the practices, and helping communication and change management. SI’s support has been instrumental in helping Flagler, FCHA, and the HIE vendor (dbMotion/Allscripts) to identify and resolve issues in a timely fashion.

John Franks
Executive Director
First Coast Health Alliance

John Kenny
Senior Project Manager Information Services
Flagler Hospital

Our Team


Since 2009, the SI team has consisted of results-oriented strategic thought leaders with years of successful management, clinical, analytical, technical, and marketing experience. Using our proven framework and approach, we deliver on the specific needs for each project, ensuring your objectives are met and expectations are exceeded.
Al Kinel

Al Kinel

Leadership, Business Development, Strategic Alliances

Mark Muthig

Mark Muthig

Director HIT/HIE Technical Services

Brett Kinsler, DC

Brett Kinsler, DC CHTS

Clinical and Business Transformation

Joe DiPoala, Jr, MD

Joe DiPoala, Jr, MD

HIT Usability, Workflow and Quality Improvement

Neelam Blum

Neelam Blum

Healthcare IT Program Management

Phyllis Larder, RN MSN

Phyllis Larder, RN MSN

Clinical Informatics and HIE Integration

Joni Steinman

Joni Steinman
Business Communication and Change Management

Dave McDowell

Dave McDowell

Healthcare Payor Technology and Strategy

Bill Lavoie

Bill Lavoie, RHIT

Information and Project Management

Steve Russell, MEEM, MSHA, CPHIT

Steve Russell, MEEM, MSHA, CPHIT

HIT and Operational Excellence

Brian Buys

Brian Buys

Clinical and Business Transformation

Steve Wallace

Steve Wallace

Managing Partner BizLitics, LLC
Business Analytics and Performance Improvement

Contact Us

Have a question about our consulting services?

Strategic Interests, LLC

919 S. Winton Rd.
Suite 317
Rochester, NY 14618